You can watch the entire film, dip in or type in a specific time code, on the website, or via advertising placements.
It happens to be the longest ever advert made in one continuous take.
To celebrate Emirates opening up a nonstop flight between Dubai and Sao Paulo which takes 14 hours and 40 minutes. We found Fernando Ferreira a Brazilian who talks nonstop about Sao Paulo for the entire flight time. We didn't cheat it, the whole thing was shot in one take.